SEO report of mothershipstrategy.com
Mothership | Research. Strategy. Insights. Direction.
mothershipstrategy.com/
Error! The "meta description" is missing, the page has no summary description!
Tasks
- Make the site mobile device friendly.
- Avoid using deprecated HTML tags.
SEO
URL
Domain : mothershipstrategy.com/
Character length : 23
Title
Mothership | Research. Strategy. Insights. Direction.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.
Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://mothershipstrategy.com/robots.txt
https://mothershipstrategy.com/robots.txt
| User-agent | Disallowed for the search engines |
|---|---|
| * |
|
Social
Social Engagement
No info found.
Content
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Mothership | Research. Strategy. Insights. Direction.
Character length : 53
Good! The title’s length is between 10 and 70 characters.
Character length : 53
Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 17%
Acceptable! The text / code ratio is between 15 and 25 percent.
Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 3 | 0 | 0 | 0 | 0 | 0 |
Heading structure in the source code
- <H1>
- <H1> Menu
- <H1> Mothership
Word cloud
- brand15
- mothership7
- employee5
- branding4
- most4
- ships3
- purpose3
- unique3
- marketing3
- how3
- research3
- clients3
- internal3
- work2
- start2
- conducting2
- process2
- company2
- phases2
- insights2
- consumers2
- question2
- direction2
- development2
- help2
- into2
- ambassadors2
- champion2
- growing2
- case2
- studies2
- leadership2
- capabilities2
- blog2
- strategic2
- audiences2
- home2
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| brand | |||
| mothership | |||
| employee | |||
| branding | |||
| most | |||
| ships |
Two Word cloud
- studies capabilities2
- capabilities leadership2
- how mothership2
- your company2
- brand champion2
- our clients2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 4 images on this web page.
Alternate attributes for the following 3 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Alternate attributes for the following 3 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Readability
Flesch–Kincaid Grade Level
7.40
Flesch Reading Ease
54.10
Coleman Liau Index
12.00
Automated Readability Index (ARI)
7.10
Dale–Chall Readability
6.90
SMOG Index
10.30
Spache Readibility
5.00
Number of letters
2280
Number of words
426
Number of sentences
64
Average words per sentences
7
Number of syllables
735
Syllables in words
729
Average syllables in words
1.73
Number of words in first three syllables
96
Percentage of word / syllables
22.54
Words not in Dale-Chall easy-word list
177
Words not in Spache easy-word list
134
Technologies
Mobile optimization
Mobilnezet ellenorzes - warning
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is not fast enough: 1 seconds have passed until the page started to load.
Loading time
3,603 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
34
Number of source domains
4
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
List of render blocking javascript files
- http://mothershipstrategy.com/.. /jquery.js?ver=1.11.2
- http://mothershipstrategy.com/.. /jquery-migrate.min.js?ver=1.2.1
- https://maps.google.com/maps/api/js?sensor=false&ver=4.2.19
- http://mothershipstrategy.com/.. /if_gmap_front_end.js?ver=4.2.19
- http://mothershipstrategy.com/.. /jelly.min.js?ver=4.2.19
- http://mothershipstrategy.com/.. /file-upload.js?ver=4.2.19
- http://mothershipstrategy.com/.. /calendar.js?ver=4.2.19
- http://mothershipstrategy.com/.. /calendar_function.js?ver=4.2.19
- http://mothershipstrategy.com/.. /jquery.bxslider.min.js?ver=4.2.19
- http://mothershipstrategy.com/.. /widget.min.js?ver=1.11.4
- http://mothershipstrategy.com/.. /core.min.js?ver=1.11.4
- http://mothershipstrategy.com/.. /mouse.min.js?ver=1.11.4
- http://mothershipstrategy.com/.. /slider.min.js?ver=1.11.4
- http://mothershipstrategy.com/.. /button.min.js?ver=1.11.4
- http://mothershipstrategy.com/.. /spinner.min.js?ver=1.11.4
- http://mothershipstrategy.com/.. /effect.min.js?ver=1.11.4
- http://mothershipstrategy.com/.. /effect-shake.min.js?ver=1.11.4
- http://mothershipstrategy.com/.. /navigation.js?ver=20120206
- http://mothershipstrategy.com/.. /skip-link-focus-fix.js?ver=20130115
- http://mothershipstrategy.com/.. /jquery-ui-1.10.3.custom.css?ver=4.2.19
- http://mothershipstrategy.com/.. /jquery-ui-spinner.css?ver=4.2.19
- http://mothershipstrategy.com/.. /calendar-jos.css?ver=4.2.19
- http://mothershipstrategy.com/.. /form_maker_frontend.css?ver=4.2.19
- http://mothershipstrategy.com/.. /jquery.bxslider.css?ver=4.2.19
- http://fonts.googleapis.com/css?family=Lato%3A400%2C700&ver=4.2.19
- http://mothershipstrategy.com/.. /style.css?ver=4.2.19
Speed test – Javascript
Javascript
Error! Too many javascript files found which slows down the page load on the website.
- http://mothershipstrategy.com/wp-includes/js/jquery/jquery.js?ver=1.11.2
- http://mothershipstrategy.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.2.1
- http://mothershipstrategy.com/wp-content/plugins/contact-form-maker/js/if_gmap_front_end.js?ver=4.2.14
- http://mothershipstrategy.com/wp-content/plugins/contact-form-maker/js/jelly.min.js?ver=4.2.14
- http://mothershipstrategy.com/wp-content/plugins/contact-form-maker/js/file-upload.js?ver=4.2.14
- http://mothershipstrategy.com/wp-content/plugins/contact-form-maker/js/calendar/calendar.js?ver=4.2.14
- http://mothershipstrategy.com/wp-content/plugins/contact-form-maker/js/calendar/calendar_function.js?ver=4.2.14
- http://mothershipstrategy.com/wp-content/themes/coller/js/jquery.bxslider.min.js?ver=4.2.14
- http://mothershipstrategy.com/wp-includes/js/jquery/ui/widget.min.js?ver=1.11.4
- http://mothershipstrategy.com/wp-includes/js/jquery/ui/core.min.js?ver=1.11.4
- http://mothershipstrategy.com/wp-includes/js/jquery/ui/mouse.min.js?ver=1.11.4
- http://mothershipstrategy.com/wp-includes/js/jquery/ui/slider.min.js?ver=1.11.4
- http://mothershipstrategy.com/wp-includes/js/jquery/ui/button.min.js?ver=1.11.4
- http://mothershipstrategy.com/wp-includes/js/jquery/ui/spinner.min.js?ver=1.11.4
- http://mothershipstrategy.com/wp-includes/js/jquery/ui/effect.min.js?ver=1.11.4
- http://mothershipstrategy.com/wp-includes/js/jquery/ui/effect-shake.min.js?ver=1.11.4
- http://mothershipstrategy.com/wp-content/themes/coller/js/navigation.js?ver=20120206
- http://mothershipstrategy.com/wp-content/themes/coller/js/skip-link-focus-fix.js?ver=20130115
File size of all javascript files combined
350.54KB
Javascript minifying
You can save 3KB (35% compression) on the analysed URL by minifying the javascript files.
Speed test – CSS
CSS
Error! Too many CSS files detected that slows down the page load.
- http://mothershipstrategy.com/wp-content/plugins/contact-form-maker/css/jquery-ui-1.10.3.custom.css?ver=4.2.14
- http://mothershipstrategy.com/wp-content/plugins/contact-form-maker/css/jquery-ui-spinner.css?ver=4.2.14
- http://mothershipstrategy.com/wp-content/plugins/contact-form-maker/css/calendar-jos.css?ver=4.2.14
- http://mothershipstrategy.com/wp-content/plugins/contact-form-maker/css/form_maker_frontend.css?ver=4.2.14
- http://mothershipstrategy.com/wp-content/themes/coller/css/jquery.bxslider.css?ver=4.2.14
- http://mothershipstrategy.com/wp-content/themes/coller/style.css?ver=4.2.14
File size of all css files combined
105.36KB
CSS minifying
You can save 5.9KB (28% compression) on the analysed URL by minifying the CSS files.
- By minifying http://mothershipstrategy.com/.. /style.css?ver=4.2.19 you can save 2.2KB (33% compression rate)
- By minifying http://mothershipstrategy.com/.. /jquery-ui-1.10.3.custom.css?ver=4.2.19 you can save 1.4KB (24% compression rate)
- By minifying http://mothershipstrategy.com/.. /jquery-ui-spinner.css?ver=4.2.19 you can save 1.4KB (23% compression rate)
- By minifying http://mothershipstrategy.com/.. /calendar-jos.css?ver=4.2.19 you can save 594B (43% compression rate)
- By minifying http://mothershipstrategy.com/.. /jquery.bxslider.css?ver=4.2.19 you can save 353B (32% compression rate)
Speed test – Compression
Uncompressed size of the of the HTML
14.54KB
Gzip compression
Your site uses compression.
Speed test – Browser cache
Number of static resources (image, JS, CSS)
7
Browser cache
The browser cache is not set correctly for all elements.
| URL | Duration |
|---|---|
| http://mothershipstrategy.com/.. /linkedin.png | Expiry time is not specified |
| http://mothershipstrategy.com/.. /menu.png | Expiry time is not specified |
| http://mothershipstrategy.com/.. /twitter.png | Expiry time is not specified |
| http://mothershipstrategy.com/.. /image_home.jpg | Expiry time is not specified |
| http://mothershipstrategy.com/.. /logo3sm1.jpg | Expiry time is not specified |
| https://maps.google.com/maps/api/js?sensor=false&ver=4.2.19 | 30 minutes |
Speed test – Images
File size of all images combined
117.75KB
Image optimisation
You can save 25.3KB (66% compression) by optimising the images below:
- By lossless compressing the http://mothershipstrategy.com/.. /logo3sm1.jpg you can save 17.7KB (75%) data.
- By lossless compressing the http://mothershipstrategy.com/.. /linkedin.png you can save 7.4KB (54%) data.
- By lossless compressing the http://mothershipstrategy.com/.. /menu.png you can save 127B (17%) data.
Links
We found a total of 14 different links.
Internal links: 11
External links: 3
Internal links: 11
External links: 3
External links:
| Link text (anchor) | Link strength |
|---|---|
| http://twitter.com/MothershipStrat | |
| http://www.linkedin.com/company/3577910 | |
| Rohit Tripathi |
Internal links:
| Link text (anchor) | Link strength |
|---|---|
| http://mothershipstrategy.com | |
| Skip to content | |
| Home | |
| Growing Your Brand | |
| Internal Branding | |
| From Employee to Brand Champion | |
| Case Studies | |
| Capabilities | |
| Leadership | |
| Blog | |
| Contact |
Website security
IP
192.232.249.184
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.
Sites on same ip
Icons
Favicon
Good! The website uses favicon.
Order of Heading elements on mobile by position
- H1 : , ( 15px from top )
- H1 : Menu, ( 244px from top )
- H1 : Mothership, ( 356px from top )
Typos
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